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Pioneer’s Plenish meets consumer needs and yields

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During this year’s Commodity Classic Agri Marketing Magazine named Pioneer brand Plenish high oleic soybeans 2016 Product of the Year.

“The reason Plenish won? I think there are a lot of reasons quite frankly,” said Dan Alexander, Senior Marketing Manager, DuPont Pioneer. “Plenish did have the health benefits, but the bigger issue is the opportunity it brings to the ag sector.”

Plenish varieties are being developed with elite genetics using Pioneer’s Accelerated Yield Technology 4.0. Five years of field testing has confirmed yields are on par with similar elite commercial soybean varieties.

In October DuPont Pioneer and Perdue AgriBusiness announced plans to more than double the acreage of Plenish high oleic soybeans in Maryland, Delaware, southeast Pennsylvania, and southern New Jersey for 2017. Where is this increased demand coming from … food companies and industrial product companies.

With 0g transfat per serving and 20 percent less saturated fat than commodity soybean oil, Plenish high oleic soybean oil provides a sustainable, U.S.-grown, soy-based, transfat alternative for food companies and foodservice operators. The improved fatty acid profile provides the highest oxidative stability level of any commercially produced soybean oil. Additionally, this enhanced stability means longer fry life in restaurant applications and less polymerized oil buildup on equipment, which reduces cleaning costs.

For food manufacturers, the oil’s stability extends the shelf life for packaged food products without sacrificing flavor and eliminates the need for artificial preservatives, creating the opportunity for a cleaner ingredient label.

“Processors are paying a premium for the oil and it has the same yield opportunity that commodity soybeans have so it is a great chance for growers to enhance their bottom line with Plenish,” Alexander said.

Any views or opinions expressed in this article are those of the author and do not reflect those of AGDAILY. Comments on this article reflect the sole opinions of their writers.
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