Last month, Culver’s hosted their annual Scoops of Thanks Day, which invites customers to support the National FFA Organization while also enjoying their famous custard. This year, Culver’s Scoops of Thanks Day raised a record-breaking $159,480, far exceeding last year’s total of $144,975!
The daylong fundraiser took place on Thursday, May 6, across nearly 800 Culver’s restaurants. Culver’s guests were able to order a scoop of Fresh Frozen Custard for $1, and the proceeds were donated to an FFA chapter or other local agricultural organization in each restaurant’s area. With the money staying local, FFA members are able to benefit directly from this fundraiser.
This year’s Scoops of Thanks Day fundraiser featured a special Flavor of the Day, Mooey Gooey Twist. The flavor’s name paid homage to the dairy farmers — and their cows — who make serving Fresh Frozen Custard possible.
Culver’s held the first Scoops of Thanks Day seven years ago as part of its Thank You Farmers Project. Culver’s Thank You Farmers Project, which works to support agricultural education programs that teach smart farming, has raised over $3 million to support agricultural education.
As part of the Thank You Farmers Project, the Scoops of Thanks Day began as an annual fundraiser in 2015 and has since raised a total of more than $650,000. As the world population continues to increase and farmers are expected to grow 70 percent more food in 2050 than they do now, smart farming is more important than ever.
Culver’s recognizes supporting modern agriculture and the people who will be responsible for feeding the growing population has never been more important.
“Supporting organizations like FFA during the pandemic has been a priority for us, because fundraising has been more difficult for students in the last year,” said Alison Wedig, Culver’s marketing specialist and former Wisconsin FFA president. “Our guests will help ensure a sustainable food supply today and in the future with their donations.”