For more than 100 years, 4-H has changed the lives of millions of young people through hands-on learning experiences that help build life skills like confidence, creativity, leadership, and resiliency. In an effort to continue that outreach, Georgia Boot is extending its partnership with 4-H by creating promotional programs that directly benefit 4-H clubs through August of 2023.
Georgia Boot will offer promotions with select retail partners and via GeorgiaBoot.com with a portion of all sales from those promotions benefiting local and national 4-H programs. Georgia Boot has committed to a minimum donation of $75,000 in 2021, $75,000 in 2022 and $85,000 in 2023.
The program gives Georgia Boot customers the opportunity to support youth mentorship, research and community projects for the next generation of leaders in their own communities.
“4-H is a strong and proud organization dedicated to creating opportunity for young people while improving lives and communities across the country,” said Melissa Lewis, marketing manager for Georgia Boot. “After a successful launch to our partnership in 2019, we’re excited to expand our role and to provide a simple pathway for our loyal customers to support these essential 4-H programs.”
Through its network of over 100 public universities, 4-H’s research-backed programs reach young people through school and community clubs, in-school and after-school programs and 4-H camps. The life-changing 4-H experience is delivered by 3,500 4‑H professionals and 500,000 volunteers who serve every county and parish in the country. 4-H programs are peer-led, hands-on and community-focused with programming that is often customized to fit the needs of the local community.
“In 4-H, we believe in the power of young people and the key role they can play in creating a more promising and equitable future,” said Heather Elliott, Vice President of Resource Development, National 4-H Council. “Thanks to the support and partnership from organizations like Georgia Boot, we can help ensure even more young people have equal access to opportunities to reach their full potential.”