With Memorial Day right around the corner, the ag industry is celebrating by honoring those who have served. Beginning Memorial Day weekend through Independence Day weekend (May 24 to July 7), Naturipe Farms will donate $1 to the Gary Sinise Foundation for every photo fans share containing a package of Naturipe berries on social media while including the hashtags #growinggratitude and #naturipe.
A farmer-owned produce company since 1917, Naturipe began the campaign by honoring the multiple generations of Naturipe farmers who have served in uniform before partnering with the Gary Sinise Foundation, whose mission is to serve and honor America’s defenders, veterans, first responders, their families, and those in need.
“At Naturipe, we wanted to invite our customers to join us in honoring our country’s veterans and first responders this summer,” said CarrieAnn Arias, Naturipe Farms’ VP of Marketing. “The Gary Sinise Foundation has done such amazing work to serve defenders, veterans, first responders and their families that we felt they were the perfect organization to partner with.”
Naturipe’s partnership with the Gary Sinise Foundation is the latest in their Growing Gratitude campaign, which kicked off earlier this year.
Customers can share their photos with a package of Naturipe berries using the hashtags through July 7 to be included in the donation. For every photo posted, Naturipe will donate $1, up to $20,000, to the Gary Sinise Foundation.
In addition, select markets will see limited edition patriotic packaging on their Naturipe berries this summer. The packaging includes a patriotic version of the retro Naturipe logo in red, white, and blue, along with the Gary Sinise Foundation emblem.
For more information on Naturipe’s partnership with the Gary Sinise Foundation and full details of the #growinggratitude social media campaign, visit their website.
The Gary Sinise Foundation was established under the philanthropic direction of actor Gary Sinise, an advocate of our nation’s defenders for nearly forty years. Our mission is to serve our nation by honoring our defenders, veterans, first responders, and their families.