Livestock News

The Incredible Dr. Pol & Tractor Supply launch animal feed


Tractor Supply Co. has joined forces with Dr. Jan Pol, star of the hit television series The Incredible Dr. Pol, to release new animal feed for horses, rabbits, goats, and chickens. The rural lifestyle retailer is offering the line of animal feed in select stores and online for shipping nationwide.

This new line of wholesome blends is gently cooked and extruded into unique shapes that help improve food intake and digestion. Available exclusively at Tractor Supply, the higher caloric density results in reduced feeding costs and longer shelf life. Produced in the United States, the feed is designed to nourish animals from the inside out.

“We know our customers are dedicated to their pets and animals,” said Matt McGrath, Vice President and Senior Divisional Merchandise Manager at Tractor Supply. “With his experience and genuine love for animals, partnering with Dr. Pol and offering his horse, rabbit, goat and chicken feed was a natural choice for us to extend to our customers and continues our commitment to providing the highest quality products in our stores.”

Related: Learn more about The Incredible Dr. Pol and his common sense approach to being a veterinarian

Dr. Pol is a respected veterinarian and multimedia star. In The Incredible Dr. Pol, viewers travel with Dr. Pol across rural Michigan as he cares for family pets and livestock in need of his expertise and kindness. The show continues to break ratings records for the Nat Geo WILD network. The 17th season premiered in July, and all previous episodes are now available on Disney+.

“I’ve been a veterinarian for nearly 50 years and always get asked what food I recommend. That’s why I’m very excited to introduce my revolutionary animal feed line of high quality, low waste and superior animal nutrition products,” stated Dr. Pol. “Tractor Supply is the nation’s premier feed retailer, and I’m honored for my feed to be made available at such an important retailer for animal owners.”

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