Livestock News Technology

Livestock management platform AgriWebb launches in U.S.


AgriWebb, a ranch management software company that already serves thousands of livestock producers worldwide, has now launched in the United States. The platform helps ranchers optimize pasture utilization, improve livestock performance, and visualize their ranch with real-time animal locations via smartphone or click of a button. Globally, AgriWebb customers report saving up to $50,000 and 204 hours a year using the platform.

AgriWebb, which is based in Colorado, aims to transform livestock management by replacing handwritten notebooks. Instead of manually collecting, organizing, and analyzing data through pen and paper, ranchers can input records into their mobile devices both online and offline, providing access to real-time insights. With all this data at their fingertips, AgriWebb aims to allow ranchers to make better decisions around stocking rates, feed costs, gross margins, and more.

Globally, users of AgriWebb report increased annual output productivity on average of 7.5 percent per year as measured by contributions from livestock weight gains, fertility, and data-driven decision making. The company has been working with ranchers and strategic partners across the U.S. since early 2020 gearing up for this official launch date.

“The modern livestock industry is much more complex than generations prior; What was once manageable with notebooks now demands more information,” says Travis Maddock, President of Dakota Global Consulting and a fifth-generation rancher in North Dakota. “AgriWebb provides real-time analysis so that ranchers can adapt to the ever-changing market design and increase productivity, traceability, and sustainability.”

AgriWebb was founded in 2014 by fifth-generation livestock producers Justin Webb, Kevin Baum, and John Fargher as a solution to real-world issues they, and many other ranchers, were facing. AgriWebb is built for ranchers, by ranchers with the goal of helping others like them manage their businesses more efficiently.

“We’ve seen the impact our technology can have with over 5,000 ranchers using it and are excited to now empower American ranchers to leverage their data to grow their businesses profitably and sustainably,” Baum said.


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