Dow AgroSciences is serious about farmers committing to using the Fertilizer Institute’s 4R’s of nutrient management practices — so serious they are donating up to $10,000 at Commodity Classic to the official charity partner, Feeding America, based on the number of farmer commitments.
The 4R’s of nutrient stewardship is a concept to apply the right source of nutrient, at the right rate, at the right time, and in the right place. These are simple, best-management practices for fertilizer application and maintenance with the goal of maximizing environmental sustainability and output. Environmental and site-specific factors impact what the right choices are in each case, but the principle acts as a guiding framework for farmers.
“When commodity prices are low, farmers aren’t getting the best ROI even if they have a good season,” says Kenny Johnson, CCA, U.S. product manager, Nitrogen Stabilizers at Dow AgroSciences. “They can’t control the market, but they can control how they manage their inputs by implementing 4R’s practices and by using the right nitrogen stabilizer, which helps protect their nitrogen inputs from leaching and denitrification.”
In fact, according to the 2018 Purdue Crop Cost & Return Guide, fertilizer is one of farmers’ largest input investments, which makes preserving it with the right nitrogen maximizer a critical step for maximum ROI.
Johnson adds that Dow AgroSciences believes these factors will help farmers make the most of a down market, and when coupled with the opportunity to support an organization like Feeding America, the incentive is a win-win.
To participate in the pledge, farmers attending the Commodity Classic in Anaheim, California from Feb. 27 through March 1 should visit the nitrogen maximizers area within the Dow AgroSciences booth (3021). While inside the area, they will be asked to pin the location of their farm on an oversized map of the United States to express their 4R’s commitment. For each pin on the map, Dow AgroSciences will donate $100 to Feeding America, up to $10,000 in total.
The donation on behalf of Dow AgroSciences will go toward Feeding America’s mission of solving hunger issues across the nation via food banks, disaster food assistance and senior-, school- and children-specific programs. Currently, a $10,000 donation would provide 100,000 meals secured by Feeding America on behalf of member food banks.
While at the booth, visitors can attend presentations from Chris Berry, U.S. nitrogen stabilizer market developer, Dow AgroSciences, as he explains how farmers can determine the effectiveness of their 4R’s implementation and to uncover additional practices they should use to maximize the efficiency of their nutrient management, like using a nitrogen maximizer to extend nitrogen availability in the soil.