Since Steven Brockshus first launched his agricultural real estate site last year, a lot has changed, including a new site FarmlandFinder, an impressive database of 10,000 past farmland sales in Iowa, and plans to expand services nationwide in the next few months.
Terva’s mission is to make the world’s farmland information accessible and their new site, FarmlandFinder is certainly doing that by creating a premium online search engine and marketplace for agricultural real estate. Formerly Terva.ag, FarmlandFinder was initiated to gain better brand recognition and to better represent the value the site provides.
“FarmlandFinder clearly describes the value, since we help people find farmland,” Brockshus said
Now, anyone in the world can use FarmlandFinder.com to find Iowa land for sale and get an overview of the regional land market without having to create an account. The team has added more content-rich imagery, such as soil maps and crop history maps. Website visitors can also connect with a local farmland professional, right through the platform.
“Overall, we’ve taken a consumer-first approach to make finding information about the land market really easy,” Brockshus said.
FarmlandFinder tracks every single land sale in Iowa. Visitors can search through the 640+ properties that are currently for sale across Iowa as well as access the site’s historical sales database with more than 10,000 records of past sale results.
The site has become quite popular among brokers, real estate agents, appraisers, and lenders.
“We help land brokers and agents promote their skills online as advertising agents. On FarmlandFinder, these advertising agents are called PRIME AGENTS and our website visitors can connect with them to learn more about the land market,” Brockshus said. “We also sell subscriptions for access to our historical sales database, which is very popular with ag lenders, rural appraisers, and land brokers because it saves them time when researching the market.”
Brockshus said FarmlandFinder has also provided beginning farmers and ranchers a realistic picture of the market.
“Providing transparency into the land market and real-time education are ways that we help beginning farmers become acquainted with the land real estate industry,” Brockshus said. “With just a few minutes of research, beginning farmers can find land that’s for sale, get a solid picture at what land values are doing, and connect with an expert to answer any questions they may have.”
FarmlandFinder also consistently hosts guest contributors who are farmers, land owners, land investors, and ag lenders, that can provide additional advice.
“These folks share their perspective and provide very clear and applicable points to help beginning farmers get off on the right foot,” Brockshus said.
In the next five to seven months, FarmlandFinder hopes to expand beyond the Corn State to provide coverage in all 50 states.
“This will be very exciting, because we’ll be able to help landowners, farmers, and real estate professionals throughout the United States,” Brockshus said. “As always, our mission is to make the world’s farmland information accessible and we’re as excited as ever to make that happen.”