Thousands of 4-H youth from across the country will have opportunities to learn valuable leadership skills as a result of Tractor Supply’s Spring Paper Clover Fundraiser. From April 11 to April 22, Tractor Supply raised more than $956,000 through donations made with purchases in store and online during the biannual campaign held in partnership with National 4-H Council.
“Our loyal customers and dedicated team members continue to support 4-H through Paper Clover because they see the value in supporting the future of agriculture within their own communities and across the country,” said Christi Korzekwa, senior vice president of marketing at Tractor Supply Company. “4-H programs, camps and conferences help develop today’s youth into tomorrow’s leaders, and the goal of Paper Clover is to expose more youth to those growth opportunities.”
Tractor Supply customers participated in Paper Clover by purchasing paper clovers—the emblem of 4-H—for a monetary donation of their choice. Awarded as scholarships to 4-H camps and leadership events, every donation benefits youth within the state it was collected.
“Since the beginning of Paper Clover, we have seen the fundraiser grow each year,” said Jessica Holmes, store marketing manager at Tractor Supply Company. “To have the opportunity to directly play a role in the development of 4-H youth is the reason why we work so hard to support this mission.”
2018 marks the ninth consecutive year of Tractor Supply’s Paper Clover campaign. The company’s biannual fundraiser has collectively generated more than $13.9 million in essential funding over its history, due in large part to the commitment and in-store participation of local 4-H groups.
“To see just how much Tractor Supply communities support 4-H and their local youth is incredible,” said Jennifer Sirangelo, president and CEO of National 4-H Council. “Thanks to the Paper Clover partnership, more youth are given the opportunity to experience and benefit from 4-H and our programs.”
The Paper Clover campaign will return to Tractor Supply Company this fall, from Oct. 3 to Oct. 14. Identical to the spring, customers can participate in the 2018 Fall Paper Clover campaign by purchasing paper clovers during checkout in stores and online at www.TractorSupply.com.
Moving Agriculture Forward
The AGDAILY Digest is the information superhighway for your country road.