Virtual rural engagement conference on the horizon


The Center for Rural Enterprise Engagement is going to hold its annual Insight Summit conference February 24 to 26. Although this is the fifth year of the conference, this is the first year that it will be held virtually.  Topics include trends in social media, CREE research, building your business’s narrative, establishing a new-media baseline, analytics, e-newsletters, Instagram, e-commerce, and improving visual content, among other things.

The conference is open to anyone and is designed for business owners, marketing and communication professionals, service organizations, and commodity, or producer-advocate professionals. You can register for the event by clicking here. Scholarship discounts are also available. The application for those can be found here.

“This year’s Insight Summit will focus on changes to social media strategy needed to market effectively in the new online environment of 2021, including new research on supply chains and online selling,” said Lauri Baker, CREE co-creator and associate professor in agricultural education and communication at the University of Florida.

Follow this link to see the whole event agenda, with morning and afternoon sessions held each day.

Attendance means you’ll get:

  • A printed workbook with our PowerPoint slides and pages for your notes
  • Membership to an exclusive Insight Summit Facebook group community
  • An online strategy for your organization or business
  • Ideas and plans for content development and delivery

CREE is an interdisciplinary center in which Baker works with faculty from Kansas State University and the University of Minnesota. The organization helps rural and agriculture-based business become more profitable by generating research-based knowledge related to new media technologies and rural enterprises.

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