Checkoff program funding has made a big impact on farming and American pop culture, but it is also often plagued with political and other concerns.
Dairy Management Inc.
Years ago, TV commercials would interrupt our favorite programs and try to grab our attention before we got up to get a snack. The more interesting they were, the better chance they had of getting their message across to the viewer. Today is no different, except there’s a lot more competition in how people spend […]
Twitter can also be viewed as a necessary evil by the media, celebrities and politicians. It’s the same thing with involving agricultural activists.
While everyone’s grandparents are using Facebook, and the millennials dominate Instagram Stories, you might be wondering where the cool kids are hanging out. It’s probably TikTok. Started in China, TikTok is now a global sensation and network filled with short video content. The audience is mostly younger (under 30), and it is around the size […]
In a multiyear effort to reintroduce America to dairy, the Innovation Center for U.S. Dairy — in partnership with America’s Dairy Farm Families and Importers — is launching Undeniably Dairy, the first category campaign of its kind. In addition to showcasing the undeniable taste and enjoyment that comes from dairy — like a warm slice of pizza or […]