If you can understand the urban point of view, then you have a good chance of understanding and addressing their concerns and possibly earning their trust.
If you are looking to engage and influence the younger generation and have some fun doing it, then you should consider TikTok, especially knowing that an estimated 69 percent of U.S. teens are regular users. TikTok is kinda the Wild West of social media, so you aren’t going up against major brands with lots of […]
Each monthly episode of the Your Dairy Checkoff Podcast is hosted by two dairy farmers who talk about dairy promotion topics with two industry experts.
If you are looking to connect with consumers in 2022 or grow your audience on a social media platform, focus on the basics of communication.
The farmer-founded Fuel Up to Play 60 — created by the dairy checkoff and NFL — developed a website, educator dashboard, and an enhanced student app.
There are many factors that keep farmers from crossing the digital rural divide to connect directly with their urban consumers.
The biggest problem I find with building farm website is that farmers aren’t certain what to include or say about their farm. Here are ideas.
The national and local dairy checkoffs have teamed up to launch the Your Dairy Checkoff podcast to answer questions you may have about checkoff promotion and to showcase the collaboration to build dairy sales and consumer trust. Two dairy farmers and industry experts will host each episode and interview guests based on topics that farmers […]
You are not in social media to win an argument or prove that you are right in how you choose to farm. There are right ways to approach discussions.
Because Twitter Spaces is so new, there is an opportunity to be one of the first to start a Space dedicated to agriculture and answering farming questions.