The study found that across demographic groups, 75 percent of Gen Z teens in the U.S. are worried about the future of the planet.
“Reset Yourself with Dairy” is a youth-centric evolution of the dairy checkoff’s consumer campaign. The focus is on Gen Z and their perceptions of dairy.
New research has found that, despite having a concern for the environment and animal welfare, 72 percent of Gen Z were not ready to accept cultured meat.
“Gen Z Speaks Ag” allows those between the ages of 11-23 to have their voices heard in categories consisting of photography, videography, and special event.
How will Gen Z shape the ag industry? A new comprehensive study released by Osborn Barr may shed some light . The generational shift study titled “Farmers of Tomorrow: Generation Z’s Future in Agriculture” indicates the gap in attitudes, perceptions, and intentions between “Gen Z” (18-to 22-years-olds with an immediate family member farming) and “BoomXY” […]