Farm Babe wanted to raise awareness on what happens when marketing efforts thank farmers and hope this will be the new trend in advertising.
The petition reinforces current FDA dairy labeling regulations with additional clarification to show how transparency can be enhanced and confusion reduced.
I live in a super tiny town, about 1,000 people with no stoplight in the whole county. I’m 89 miles away from the closest Starbucks and pretty limited on what to purchase when it comes to food. Therefore, it may sound silly to the average city person, but I usually buy chicken breast at the […]
While significantly more U.S. consumers trust farmers and ranchers, they are still reading labels, searching for local food, and trying to maintain a “clean” diet. The U.S. Farmers and Ranchers Alliance Board of Directors recently gathered in St. Louis where they presented the 2017 Consumer Perception research insights. According to the USFRA’s 2017 Consumer Perception […]
The future of food, consumer choice, sustainability and the connection farmers and ranchers have with consumers were all topics of discussion on the first day of the Animal Agriculture Alliance’s 2018 Stakeholders Summit, themed “Protect Your Roots,” at the Renaissance Capital View Hotel in Arlington, Virginia. “The conversations are changing about food to include agriculture […]
The National Milk Producers Federation has pointed out if the FDA has time to take action against a Massachusetts granola maker for listing “love” as an ingredient, then the agency has time and resources to enforce regulations against the use of the term “milk” on the labels of plant-derived dairy imitators. In a letter to […]
Find yourself often explaining the difference between grass-fed and grain-fed or what terms such as “antibiotic-free” and “raised without antibiotics” mean to consumers? New tools courtesy of the NCBA are now available to help answer these and many other questions about today’s beef production. “Today’s consumer demands transparency and more information about how their food, […]