Pork Checkoff

Student Social Forces

12 selected for #RealPigFarming Student Social Forces team

· July 12, 2018

Twelve lucky college students have been chosen to lead the #RealPigFarming Student Social Forces team this year. Candidates were selected based on their involvement in the pork industry and their strong communication skills. The team will be active from July through December. “Social media is ingrained in young people’s lives,” said Claire Masker, communications director […]


Pork Checkoff awards 21 students with 2018 scholarship

· April 13, 2018

The Pork Checkoff has awarded 21 scholarships to college students around the United States as part of its strategy to develop the pork industry’s future leaders. A National Pork Board committee judged the pool of 70 applicants based on scholastic merit, leadership activities, involvement in the pork production industry, and the applicants’ plans for a […]

One Health Day is every day for U.S. pig farmers

· October 31, 2017

America’s 60,000 pig farmers are pleased to celebrate global One Health Day on Nov. 3. by reaffirming their ongoing commitment to the core value of doing what’s right for the overall health of people, pigs, and the planet. “As pig farmers, we believe in raising pigs in ways that go beyond animal health and that […]

Pork Checkoff joins Yummly to reach young, mobile cooks

· October 16, 2017

More than 2,100 National Pork Board recipes will now be available via Yummly. With a focus on upgrading its digital footprint and connecting with consumers, the Pork Checkoff has launched a unique recipe partnership with the leading recipe app and website to deliver personalized recipe recommendations and cooking resources to its more than 23 million […]

Student Social Forces

Pork Checkoff agchats with #RealPigFarming Social Forces

· July 20, 2017

When you want to reach an often uninformed consumer base, you send in special forces. That’s why the Pork Checkoff has selected 12 college students to serve on the #RealPigFarming Student Social Forces team this year. “Social media is ingrained in young people’s lives,” said Claire Masker, public relations director for the Pork Checkoff. “It’s […]

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