California rancher discusses 10-year struggle to pay death tax

· September 11, 2017

The National Cattlemen’s Beef Association has kicked off a media and advertising campaign that will shine a spotlight on how the death tax impacts America’s cattle and beef producers.  The first campaign video features fifth-generation California rancher Kevin Kester, whose family struggled for a decade to pay a large death-tax bill after his grandfather passed away.

“Without a doubt the biggest challenge that keeps me up at night is trying to figure out how to pass the ranching operation – our family operation on to the next generation,” Kester says in the video as he drives across his Bear Valley Ranch near Parkfield, California.

The campaign is centered around a new website,, and will run through September.

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