Just weeks after the release of Miley Cyrus’ lead single Flowers was released, Gatlin Didier, a multi-generation Oklahoma farmer, took to social media with his parody version Tractors.  When COVID-related shutdowns stymied Didier’s dreams of acting in California, he returned to the farm to help work and make videos about farm life on social media. As […]

Christmas and Prime Rib go together like well … Christmas and the classic poem, ‘Twas the Night Before Christmas. Beef. It’s What’s For Dinner’s spin leaves us all “drooling with thoughts of au jus” thanks to this clever, narrative poetry.  The vivid imagery in the poem certainly has us drooling (and thinking about sledding, too!) […]

It may sound like something out of Vegas, but really this video comes to you from rural Kansas. Farmer Derek Klingenberg built a feedyard and installed fountains and LED lights on each cattle waterer. Beyond all of the basics needed for a feedyard — like shaping the land, construction of the lagoon, and pouring concrete […]

The 2022 Census of Agriculture should be hitting farm and rancher mailboxes around the country — many producers have already received them. So, why does that matter? Conducted since 1840, the census is the only source of comprehensive and impartial ag data in the nation.  According to the USDA’s National Agricultural Statistics Service, the data […]

No matter if you remember the song I Like To Move It from the 1990s or you know it from the Madagascar 2 soundtrack by will.i.am in 2019, it’s sure to be the kind of song to get you to … well, move it! And it’s the perfect song for the Peterson Farm Brothers to […]

The Ram Truck brand is headed to Indianapolis, Indiana, for the 95th National FFA Convention & Expo. Coinciding with participation at the National FFA Convention & Expo, Ram has launched a new digital video, “Wings,” featuring country singer-songwriter Jackson Dean.  This year’s Ram Truck presence at the FFA convention will feature an exclusive live performance […]

Sheri Glazier, the Dirt Road Dietitian, is an Oklahoma farmer and rancher, and also, a registered dietician. As a fifth-generation Oklahoma farmer, former 4-H’er, and mother, her interest in nutrition was sparked during her collegiate basketball career at Oklahoma State University.  Although she wasn’t initially sure how she would connect her background in agriculture to […]

Wholesome, nutritious, REAL milk is at the forefront of the new got milk? campaign. Funded by the California Milk Processor Board, the campaign launched a video starring singer Diego Boneta.  The new video explores what the world would like like if we were all unapologetically authentic and honest. The new campaign is also tracking which […]

With the arrival of county fair season, beloved cowboy poet Baxter Black (who passed away in 2022) shared his encouragement in a 2020 video for the kids who will hopefully grow up to feed America. While showing livestock may not be everyone’s cup of tea, youth rely on the companies and individuals that purchase livestock […]

Boot and Western wear outfitter Cavender’s released a video shot by Bud Force celebrating the enduring image of the American rancher by saying, “It’s not just what we wear. This is how we live.” In the video, Adrian Brannan — also known as “Buckaroogirl” — sings America the Beautiful while images embodying the diversity of Western […]