Don Schindler at Dairy Management Inc. encourages ag companies to work with farmers in gaining consumer trust and attention.

When times are tough on the farm, you may want to share your feelings and images with others, but be careful with what you share and how you share it.

It’s recommended to allocate some time to consumer groups where you have an interest.

Google has been showing more questions and answers in its “People Also Ask” results section, and that means farming questions are being seen more.

If you take the time to Google your farm, you might be surprised at the kinds of results you find online.

Fear of activists targeting the farm is one of the top reasons that farmers mention when I ask why they aren’t using social media to connect with people.